The Megyn Kelly File followed up its monthly demo win in June with another win last week, surpassing usual champ Bill O’Reilly.
The first week of July saw The Kelly File win among the adults 25-54 demographic, averaging 458,000 viewers in the advertiser-favored group over No. 2 The O’Reilly Factor’s 431,000.
Bill O’Reilly’s 8 p.m. telecast is perennially No. 1 across cable news, but Kelly scored a monthly win in June — only her second month atop the heap since her 2013 move to primetime.
O’Reilly still topped the cable news race with total viewers, netting 2.5 million, but Kelly is gaining ground there too. Her No. 2 status was by a margin of little more than 200,000 viewers, averaging 2.2 million for the week.