2015 Mustang : Ford opens Mustang pre-orders

2015 Mustang : Ford opens Mustang pre-orders

Capitalising on the buzz for the 2015 Mustang, Ford Australia has established a dedicated website that enables dealerships to take pre-orders for the muscle car’s big arrival.

The Motor Report said the website is the company’s response to over 15,000 ‘expressions of interest’ lodged since news of the model’s launch – with right hand drive – first surfaced earlier in 2014.

The site has already received 1,200 orders, with 50% putting down a deposit.

Ford Australia CEO Bob Graziano said: “The Mustang is drawing people to Ford well in advance of its arrival, and we’ve reacted quickly to find a way to communicate with these new potential owners. With more and more customers coming forward each week, this new pre-ordering system will allow us to plan and cater to their specific requests from the outset.”